张德义，男，1962年9月生，沂源县张家坡镇张家坡村人，沂源县双义果蔬有限公司董事长、总经理。他坚守信义，将单一果品存储经营扩展到市级农业产业龙头企业，履行带领乡亲们共同致富的承诺，积极投身脱贫攻坚工程，走出了一条产业扶贫的道路。     

　　张德义自2000年开始从事水果生意，人如其名，以良好的信誉和人品，加上一份干事创业的执着，很快带来了事业上的成功。从最初储存几十吨的通风库发展到现在储存能力达3000吨的现代化气调库，从以前的单一储存经营到现在的集生产销售为一体的综合性市级农业产业龙头企业，赢得了市场和果农的信任。果农存入他冷库的苹果存货单，在果农急需钱时，即使货未出卖也可以用存货单抵押提现，存货单就如同一张信义凭证，可以在果农之中流通，苹果收购商都愿意来张德义的冷库收购苹果，回头客很多。

　　“一人富不算富，大家富才算富”。为了践行带领乡亲们共同致富的承诺，张德义积极投身扶贫工作中，探索产业扶贫的道路。

　　自公司成立以来，以优质果品生产销售为中心，以冷藏保鲜、品牌运作、市场为主导的农业产业经济迅速壮大。公司先后成立了沂源县双义果蔬生产专业合作社、沂源县乡村旅游合作社，形成了果品生产“公司+基地+农户”的生产销售模式，做实了农业一二三产业融合发展。2014年，双义公司流转张家坡村荒山305亩，投资1000余万元建成沂源红标准化示范园。整修道路，架设高压线路，整修水利设施，免费为周边农户提供高效低残留农药、石硫合剂、波尔多液5000余公斤。基地的建设辐射带动周边农户200余户，年增加收入300余万元。

　　张德义始终坚持“志智双扶”才能扶贫致富的思想，自2006年担任张家坡镇果品营销协会会长以来，定期组织果品营销协会会员进行学习、培训，不断提高他们营销能力和经营素质。此外，还邀请贫困户加入到他们的培训中，培养贫困户劳动致富、知识致富的思想。坚持外跑市场，准确把握全国果品市场行情，率先在网上销售沂源苹果，与南方大果品商建立稳定业务联系，使当地果品远销国内各大城市，并在多个省会城市设有直销点，带动了当地果品业的发展，为果农增收增效做出了极大的贡献。在他的带领下，双义果蔬有限公司近年来销售收入逐年增加，2018年实现销售收入5000余万元，带动了果农收入连年增长。

　　为回报菜农，双义公司对农产品一直高于市场价收购，面对贫困户，除了高价收购农产品，还实行现场结算、现金到家的贴心服务。陈家沟村贫困户任会贞在家里拿着卖水果的钱，开心地笑道：“双义公司真是帮助老百姓的好企业。”针对冶炉坡村的十户贫困户生产难的问题，张德义不仅进行农产品高价收购、现金到家等帮扶措施，还提供生产资料供其生产，解决了这十几户贫困户的困难。

　　“下一步，我们不仅要继续带动张家坡镇的果品业发展，对于缺乏致富途径和缺乏劳动能力的贫困户，双义公司将为他们寻找合适的发展道路和致富途径，针对贫困户设立岗位，让他们在劳动中脱贫，用双手致富。”在被问及未来的计划时，张德义这样说道，“只有看到张家坡百姓全都脱了贫，我的心里才欣慰。”                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    

　　张德义的诚信、厚道赢得了乡亲们的尊重和赞誉，得到了社会的认可。公司先后被评为“淄博市林业产业龙头企业”“文明诚信经营企业”等荣誉称号。张德义个人被评为“山东省优秀诚信农村经纪人”“山东省敬老模范”“优秀市人大代表”“优秀市政协委员”“淄博市科普惠农示范工程示范带头人”。